• Professional Experience
    2010 - 2011
    Core Objective: To promote usage of PVC resin & applications in South Region?Managing and directing the sales and marketing portfolio of “SABZ” PVC resin in South region. ?Personally generating apprx 30% of total company revenues in PVC resin sales.?Responsible for SABZ sales to a portfolio of 50 plus customers in Sindh & Baluchistan to achieve resin targets as per corporate goals.?Spearheaded the implementation of sales strategies such as sales incentive system, logistics of product movement to expand resin distribution and usage. ?Managed weekly/monthly/quarterly/yearly market intelligence and sectoral analysis report for strategic decisions by the top management.?Focal person for all customer service related issues in the South region & bridging the gap between customers and various departments such as Technical Services, Logistics, and Finance etc.?Perform extensive competitive analysis to identifying rival strategies; initiated counter-strategies and programs to surpass our competition. This resulted in sustained sales growth and increased market share.?Manage advertising & public relation agencies for various promotional & PR activities like production of product promotional, technical & educational videos, corporate ad’s, designing and printing of corporate print material etc.?Manage development & printing of bi yearly sales & marketing newsletter ‘Guideline’, which is mainly focused mainly on the PVC product downstream industry & end consumers.?Manage the team to develop and manage potential clients for PVC products and convert potential markets from competing products to sustainable PVC products markets.? Coach, train and mentor Sales Associates of PVC industry to deliver outstanding personal performances in their respective companies?Manage coordination between various PVC product industry stakeholders to ensure one window operations for project completions.
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