• Profile
  • ZBDM - mPaisa at Vodafone - Mobile Commerce Solutions Limited
  • Goa Institute of Management
  • New Delhi, India
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  • Professional Experience

    2011 - Present
    Responsible for the launch and business of mPaisa, Vodafone Mobile Transfer Services in (North & Central Zone) Delhi.
    2009 - 2011
    * 6 Channel Sales Managers reportees* Main responsibilities include acquisitions/Channel management/Coaching
    2009 - 2011
    Heading Prepaid Sales in Udaipur A Branch covering 2 districts with a covered population of 35Lacs and Annual Primary Sales of 36Crores. Handling entire gamut of prepaid acquisitions and distribution and managing a team of 6 Account Managers. Responsible for ensuring Availability & Visibility in the branch and People Development. As part of sales council responsible for vetting sales policy before implementation.Through proper distribution and strategy gleamed from various MIS; established my branch as the only branch with a positive CAGR in revenue growth for 2009-10.On acquisitions front grew at 4.4% CAGR which is one of the highest in the circle which grew at 2.4% CAGR. Quality of acquisitions one of the best in circle despite handling a territory that is a competition stronghold.Responsible for making the branch one of the best in growth of distribution. The territory has shown the highest growth in expansion of distribution with a reach of 120 counters per lac population.Being responsible for managing and budgeting for the zonal subscriber acquisition cost (SAC) successfully negotiated and implemented the budget.Implemented strong fundamental processes in Channel Management. DSE productivity tracker and outlet wise target setting was introduced and followed religiously which led to the highest growth rates in the circle.Introduced the Off-roll Capability Building Program successfully which was aimed at developing and promoting the off-roll employees in sales reporting to me. 3 out of 12 off-roll employees have been promoted and made permanent Account Managers during 2009 - 10.Significant AccomplishmentsOnly Branch in the circle registering a positive growth.The zone has been appreciated regularly for being the best in Subscriber Acquisition Cost vis-à-vis Quality of acquisition.
    2009 - 2009
    Marketing (Usage & Retention)Worked on improving revenues from a base of 2.8 million Subs whose ARPU is
    2008 - 2009
    * June 2008 - Dec 2008 -Channel Sales Manager in Madurai City.* Dec 2008 - Apr 2009 -Posted as the Area Sales Manager for Erode & Tirupur Districts* May2009 - Jun2009 - Marketing stint "ARPU Enhancement of subs with ARPU
    2008 - 2009
    Handled a territory comprising of 2 districts and a covered population of 18Lacs, with 2 Channel Sales Managers and 2 Channel Sales Executives reporting to me.Doubled acquisitions in the area which was the weakest market for Vodafone TN over a period of 3 months. Significant AccomplishmentsOne of the first managers to use the cell site wise competition data to selectively and effectively counter competition in weakest pockets.Appreciated by the top management for successfully establishing distribution and leaving the area poised to garner CMS.
    2008 - 2008
    Handled one key distributor in Madurai city with a monthly turnover of 24 Lacs.Responsible for ensuring quality acquisitions through proper planning and spread.Implemented the GIS mapping exercise completely and successfully.
    2007 - 2007
    D-Link (India) Limited is a part of D-Link Corporation and one of the largest networking company engaged in Marketing and Distribution of Networking products in India and SAARC Countries. Submitted a thesis on "Business Process Reengineering of the Supply Chain & Associated ERP Implementation" Mapped and modeled the main processes using 'Provision Enterprise V5.1'a software tool.Analyzed processes (AS- IS & To- BE analysis) to identify bottlenecks & addressed them.
    2004 - 2004
    Sona Koyo Steering Systems Limited (SKSSL) the flagship company of The Sona Group, is the largest manufacturer of steering systems for the passenger car and utility vehicle market in India. "Designed a production line and work centres for a new product using principles of Line Balancing and Production Processes" with major constraints in space availability and vendor choices. Worked with the vendors during the same to suitably modify their standard work centres.The design was implemented and the line modelled on the same.The proposed layout was appreciated as being the best; given the constraints of space and time.
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